Channel OS™
A home for the channel to design what comes next.
The hallway conversations, late night decks, and whispered best practices deserve a brighter stage. Channel OS™ is where operators, architects, and partners turn the fragments of today’s channel work into a living operating system.
We’re building it in the open with people already in the trenches—codifying the rituals that work, cutting what doesn’t, and telling the story of the channel’s next era together.
Follow along as the framework, playbooks, and community rooms take shape. Every milestone is shared in the build notes and pressure-tested with founding members before it lands in the library.
What opens in January
Three launch pillars give the community room to learn, work, and tell a stronger story together. Every artifact is shaped with founding members before it lands in the library.
Community Rooms
Topic-led circles for MSP, vendor, distributor, marketplace, and ISV teams. Every room has facilitation, shared context, and a clear reason to ship together.
Channel Framework
A shared operating model with scorecards, rituals, and benchmarks that map to the real decisions channel leaders make every week.
Playbook Library
Practical guides and templates that turn partner strategy, enablement, and co-selling into repeatable moments of truth your team can run immediately.
Road to launch
Help shape the build. Early members test the framework, name the first playbooks, and set the norms that guide the community. Each milestone adds another layer to the story we’ll tell on launch day.
November–December 2025
Founding cohort curates the launch backlog, shares their operating gaps, and votes on the first release themes.
January 1, 2026
Channel OS™ platform opens. Access the framework, step into community rooms, and start working the playbooks in real time.
Q1 2026
Live enablement sessions, partner benchmarks, and new playbooks drop on a monthly cadence with member stories highlighting the wins.
Stay in the loop
Monthly build notes track milestones, share early frameworks, and invite you to private feedback sessions. It’s the easiest way to keep pace with the story as it unfolds.
Why Channel OS™
Built with operators
Every artifact is co-authored by channel practitioners doing the work today. We capture the nuance and context that rarely make it into glossy PDFs.
Neutral ground
No vendor spin. Just patterns that help the entire ecosystem deliver stronger outcomes and give customers a clearer path to value.
Execution ready
Playbooks, cadences, and scorecards are formatted to drop straight into your stack so your team can get moving without another six-week translation project.